Zero Dark Friday '25

Our massive yearly sale.

Duty Built. Not Bought.

Save up to 70%. ZDF is here.

Tops + Tees

NFQ Classics On Sale.

Men's Shorts On Sale

☆☆☆☆☆ "Best out there."

Brand New For ZDF

Shop New + On Sale
NFQ Classics and Brand New Items On Sale.

RUNN3R

Running Shorts On Sale

Never Fucking Quit

Men and women win glory when they give extraordinary effort in unfair circumstances.

Life is not fair, and warriors do not seek a fair fight. Warriors empty their tanks and then some, knowing that life's greatest victories are only won by undying effort, by a Never Fucking Quit mindset.

Warriors know that glory is reserved for those who empty their fucking tanks for the unfair fight.

Never Fucking Quit.

Shop ZDF

Sweat, bleed, work, repeat.

Today and every day after.

It’s worth it.

Those scars and that memory are more precious than gold.

You’re here.

You’re breathing.

Never Fucking Quit.

Tops + Tees

Men's Training Shorts

Ladies Shorts + Tops

Covert Sprint Shorts

Agility and Endurance.